EAT
Restaurant Marketing — Victoria, BC

Restaurants are chosen
before people walk in.

We build the digital presence that fills your seats — social media, content, paid ads, and the strategy to make it all work together.

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Social Media Management Meta Ads Content Creation Growth Strategy Restaurant Marketing Victoria, BC Social Media Management Meta Ads Content Creation Growth Strategy Restaurant Marketing Victoria, BC
"Your food is extraordinary.
Your online presence should be too."

Most restaurants lose customers before they ever open the door. We make sure yours doesn't.

The full
restaurant
playbook.

Get Started →
01
Social Media Management

Consistent, scroll-stopping content that builds your brand and keeps you top-of-mind — without you lifting a finger.

Monthly Retainer
02
Content Creation

Photo and video that makes your food look as good as it tastes. Real, authentic visuals that make people want to come in.

Monthly Retainer
03
Meta Ad Campaigns

Facebook and Instagram ads that put your restaurant in front of the right people at the right time — and actually drive covers.

Paid Advertising
04
Reservation System

A purpose-built booking platform for restaurants — SMS reminders, no-show tracking, waitlist management. No Squarespace required.

SaaS Platform
05
Growth Strategy

Monthly reporting, campaign audits, and a roadmap built around your restaurant's specific goals and seasonality.

Consulting
06
Event & Promotion Marketing

Launch nights, seasonal campaigns, and special events — we build the hype and make sure every seat fills.

Campaign
The Rack
West Coast Bistro — Langford, BC
5K+
Engagements
$0.03
Cost per engagement
Website traffic
Profile visits

How The Rack went from invisible to unmissable online.

The Rack West Coast Bistro had the food, the atmosphere, and the team — they just needed the digital presence to match. We came in and built it from the ground up: social strategy, ad campaigns, and a custom reservation platform.

  • Meta ad campaigns driving awareness and engagement across both locations
  • 5,000+ interactions at an industry-leading $0.03 cost per engagement
  • Custom reservation platform live at therackreservations.com
  • SMS reminders, waitlist management, and no-show tracking — all built in
  • Measurable lift in website traffic and Instagram profile visits
Work With Us →

About

Built by someone who thinks
like a restaurant owner.

The Social Table Agency was started by Xavier Jelley, a Victoria-based marketer who got tired of watching great restaurants lose to worse ones with better Instagram profiles.

We're not a generic social media agency that happens to have restaurant clients. Restaurants are all we do — which means we understand covers, kitchen timelines, seasonal menus, and what actually brings people through the door.

01
Restaurants first, always.
Every decision we make is built around what works for restaurants — not adapted from a playbook built for SaaS companies.
02
Real content, not polished noise.
Authentic, lifestyle-driven visuals that feel like the restaurant — not like a stock photo shoot.
03
Results you can actually measure.
Monthly reporting in plain language. You'll always know what's working, what we're testing, and what's next.

Straightforward.
No surprises.

Monthly Retainers

Social Media Management
$800
per month
  • Monthly content planning
  • Posting schedule for Instagram & Facebook
  • Caption writing and hashtag strategy
  • Engagement monitoring and comment responses
  • Performance insights and monthly reporting
Get Started
Paid Advertising
$800
per month
  • Facebook & Instagram ad campaign setup
  • Local audience targeting
  • Ad creative and copywriting
  • Campaign optimization
  • Monthly performance reporting
  • Ad spend paid directly to Meta — not included
Get Started
Content Creation
$700
per month
  • Monthly on-site photo shoot
  • Food and drink photography
  • Short-form video content for Reels
  • Restaurant atmosphere shots
  • Weekly specials and event content
  • Edited and ready to post
Get Started
Growth Strategy
$500
per month
  • Strategic marketing planning
  • 90-day marketing blueprint
  • Monthly strategy review sessions
  • Competitor analysis
  • Marketing audit
  • Target customer profiling
Get Started

One-Time Services

Account Setup & Onboarding
$500
one-time
  • Strategy kickoff session
  • Account and platform setup
  • First month content planning
  • 90-day blueprint creation
Get Started
Marketing Audit
$300
one-time · waived with any retainer
  • Full digital presence review
  • Competitor analysis
  • Scorecard and recommendations
  • 30-day quick win plan
Get Started
Event Campaign
$400
one-time
  • Full event promotion strategy
  • Social posts for full campaign
  • Email to existing list
  • Meta ad creative and copy
  • Reels script for event hype
Get Started
Influencer Campaign
$600
one-time
  • Ideal influencer profile
  • Outreach messages
  • Campaign brief
  • Performance tracking
Get Started
Custom Reservation App
$1,499
one-time · optional $100/mo maintenance
  • Custom branded reservation system
  • Table management and booking confirmations
  • Guest management
  • Mobile friendly
  • Ongoing maintenance available
Get Started

All retainers are month-to-month. No lock-in contracts. Cancel anytime.

TST

Let's Talk

Ready to fill
more seats?

Book a free 30-minute discovery call. We'll look at your current presence and tell you exactly what we'd do differently.

contact@thesocialtable.ca
Book a Discovery Call